Most favour home ownership

Published Feb 16, 2019

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Real estate agents, banks, developers,

bond originators and government must

do more to close the gap between

homeowners and those who would like

to own homes, says Rudi Botha, chief

executive of BetterBond.

A decade ago, a survey by the

Reader’s Digest magazine showed that

65% of South African consumers were in

favour of home ownership, and the latest

statistics show that nothing much has

changed since then – except the size of

the population.

“The latest homeowner sentiment

survey conducted by Absa shows that

a comparable 67% of South African

consumers are currently positive about

the benefits of owning a home rather

than renting one,” Botha says.

“But the

population of South Africa has increased

from 49.5 million to 56.5 million over the

past 10 years, so the actual number of

people in favour of home ownership is

now considerably higher than it was then.”

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